Barbie Kenbassador: Lebron James / CREATIVE DIRECTION

BARBE KENBASSADOR LAUNCH: LEBRON JAMES

Creative direction for dermaGEEK’s talent + product imagery (for use across all digital consumer touchpoints, such as eContent, retailer sites, social, and email). Creative lead for all decisions regarding models, clothing, hair, styling, posing, and product. Photography by VaynerMedia in New York City.